– What we do
We work with public and private sector organisations across Africa & the Middle East to unlock sustainable economic growth.
Helm Growth Advisors is a boutique management advisory firm supporting organisations to unlock growth through strategic clarity, stakeholder alignment, and hands-on execution support.
We work across both public and private sectors, bringing specialist expertise, local context, and delivery discipline to complex growth and development challenges.
Helm serves two key client groups:
1. Government and public sector institutions, primarily in the areas of:
– Air Service Development
– Investment Promotion
– MICE and Tourism Promotion
2. Private sector Organisations, primarily through:
– Public Affairs and stakeholder advisory
Helm is differentiated by its emphasis on execution and results. Success is measured not by reports produced, but by real-world outcomes. Examples include new air routes secured, increased investor engagement, improved regulatory alignment, and accelerated development initiatives.
Our mission
Helm Growth Advisors exists to help public- and private-sector organisations build capability to deliver economic growth – with a focus on delivery, credibility and long-term development impact.
– Helm’s in-house expertise represents decades of experience in public and private sector economic development:
Core team

Tim Harris
Chief Executive Officer
Tim is an economic development expert with two decades of experience in policy, governance and economic competitiveness.

James Milne
Partner – Investment Practice Lead
James has more than 15 years’ experience in economic development specialising in investment promotion, sector development and aviation.

Danyaal Samuels
Partner – Aviation Practice Lead
Danyaal is a route development expert with more than 8 years’ experience. He has a specialisation in air service development and investment promotion.

Wilanda Swartz
Office Manager
Wilanda is a skilled Office Administrator with more than a decade of experience supporting executive and senior management level.

Kaylynn Abrahams
Data Analyst &Market Researcher
Kaylynn is a market researcher and data analyst with experience in managing and maintaining robust economic datasets and developing research within Southern Africa.

Deerah Pillay-Lungoomiah
Director
Deerah is a public affairs specialist and attorney leveraging over a decade of experience across Africa and the Middle East to manage high-stakes advocacy and deliver impact in highly regulated sectors.
